Same Difference

Storytelling and character building usually has trouble ringing true in action sports films. Usually...

We knew from the start that this project would take us out of our comfort zone. Keen to learn about ‘real’ film making, we quickly found ourselves in pre production that included big sets, managing extras, arranging location agreements and finding film permissions for in the FIS alpine World Cup circuit. On top of that, we coordinated a large production film crew to suit the schedule of world class ski racer Felix Neureuther (while organising a world record attempt for his Freeski counterparts).


Although the production was a tremendous challenge it was really the art of storytelling through conducting conclusive interviews and on-screen character building that were our key learnings from this project.

High stakes

The project was a cooperation between LOS, Red Bull Media House and Audi, so the expectations of clients and partners were high. Post production meant creating numerous products – from social media content for a cooperate brand like Audi to a special TV format of the film for ARD, Germany’s biggest television channel.